creator of Giusybella in Sicily · founder of Isola Marea

I put the real Sicily in front of the people who come.

First-generation Italian American, living on our olive farm in the Belìce Valley. My audience is the diaspora: Americans, Canadians, Brits and Australians with Sicilian roots who don't just watch, they book.

My family calls me Pina.

Start a partnershipSee the €1 Weekend
Josephine Ingoglia laughing, holding a lamb at a shepherd's farm in Sicily
62%reach from non-followers on the Belìce €1 Weekend
~200Kviews from 125 organic posts in one campaign
276Kviews on my last 28 reels, in three weeks
80%of my audience in the US, Canada, UK and Australia
worked with
62% reach from non-followers1,065 Sicilian events in English1.2K on my email list165K views on one reelBelìce, Sicilia80% English-speaking audience
who's watching

My audience

13.3Kfollowers on @giusybella_in_sicily
1.2Ksubscribers on my email list, and growing
165Kviews on my top reel
~3Kmedian views per reel
2.6%likes and comments per view

Where they live

  • United States60%
  • Italy20%
  • Canada10%
  • United Kingdom5%
  • Australia5%

Instagram and email list, as of October 2026

pick your door

Who I work with

case study

The Belìce €1 Weekend. My idea, with GAL Valle del Belìce.

Everyone knows the €1-house story. I flipped it. With GAL Valle del Belìce, I invented a weekend where the winners paid €1 to stay in the Valley, and their phones did the rest.

Real people, real towns, and a reason to post. The Valley stopped being a cautionary tale and started being a destination.

people who'd never heard of the Belìce!

100+applications
15winners
125organic posts and stories
~200,000views
17,000Instagram views during the weekend
62%reach from non-followers
50new GAL Instagram followers
the receipts

More proof

Founder of Isola Marea

150+ travelers hosted in Sicily in 2026. My audience doesn't just watch, it books.

Premio Stampa Estera

Official host for GAL Valle del Belìce when the Foreign Press Association brought 100 international journalists to the Valley for its award ceremony.

Le Vie dei Tesori

Recognized experience provider for Sicily's festival of open heritage sites.

Strategy for the GAL

I wrote the proposals: Belìce StayCation (off-season tourism for locals), G.R.O.W. con GAL (a community for the businesses the GAL funds) and Centro di Comando (a digital tool for managing EU funds).

Dream Hotel, Pantelleria

UGC from a hosted family stay on the island.

Get Glazed podcast

Guest on Ashley Glazer's show in the US.

what I built

The Sicily Events Calendar. Rural Sicily, in English.

Sagre, patron-saint feasts, harvests. They're announced in Italian, on comune websites and Pro Loco pages. So travelers never find them, and they stay in Palermo, Taormina and Cefalù.

  1. I sweep the sources

    391 comune websites, 140 venues, regional and national tourism sites, and 139 Instagram accounts, from Pro Loco pages to the regional tourism board. Refreshed regularly.

  2. I translate and brief

    Every event in English: what it is, its history, how to get there (bus routes too, for travelers without a car) and three nearby towns to pair it with.

  3. Travelers find you

    An English AI search turns "romantic seaside weekend in June" into a shortlist. Your sagra, on it.

1,065events so far
Your sagra already exists. I make sure an American planning a trip actually finds it.

Comune & GAL Intelligence

sample view

A dashboard that shows where each comune stands by event activity, and which months sit empty.

Ask me for your comune's report
press play

Real work

A few reels, one for each kind of partner.

comuni, GAL & tourism boards

Your town, found from abroad.

Your town already has the festival, the food and the stories. I put them in front of the people abroad who are looking for exactly that: families with roots here.

  • Campaigns like the €1 Weekend, built around your territory
  • Creator campaigns: I recruit, brief and manage local creators, like the €1 Weekend
  • Your festivals and events on my Instagram, TikTok and Facebook, in my monthly roundups like "Eventi di ottobre"
  • Festival and event amplification, from the Infiorata to Cantine Aperte
  • Strategy projects, written and run on the ground

Progetti su misura · preventivo entro 48 ore

Request a quote
hotels & experiences

Seen by the people who actually come.

My audience books trips to Sicily. A feature puts your place in front of them, shown the way a guest would see it.

  • Stay + Story on @giusybella_in_sicily
  • UGC videos for your own channels
  • A real look at your place, the way a guest would see it

from €250

Start a partnership
brands

On the table, in four countries.

Most of my audience lives in the US, Canada, the UK and Australia. If you want Sicilian or Italian products on their table, I'm your cousin with the camera.

  • Brand features on my channels
  • UGC for your ads and your site
  • Creator campaigns with local creators, run and reported by me
  • Italian-American brands welcome

from €600

Start a partnership
piccoli produttori

The stories my audience loves.

The shepherd, the cheesemaker, the miller, the nonna teaching pasta. You're the heart of rural Sicily, and you deserve a price that works.

  • One reel on @giusybella_in_sicily, plus stories
  • The raw clips, yours to use
  • Your open days and events on my social pages
  • Your open days and harvests on the Sicily Events Calendar

from €150 · one or two producer spots a month

Ask for a spot
restaurants

La Tavola.

I love eating and I love feeding people. La Tavola is where I show the dish, the family behind it, and a bite with me.

  • A La Tavola reel, plus stories
  • Stories for a comped meal, case by case

from €200 + the meal

Book a La Tavola
podcasts

Pull up a chair.

I'm a first-generation Italian American and a former luxury beauty executive. Now I live on our olive farm in the Belìce Valley, raise our kids here, and host the diaspora when they come home. Pivoting is a story, and I have plenty.

  • Leaving a luxury beauty career to start over in Sicily
  • Growing up first-generation Italian American, then moving back
  • Raising bilingual kids in Italy, Italian and American at the same table
  • Heritage and coming back to Sicily
  • Building a business in a small town abroad
  • Slow travel in Western Sicily

No fee. Just book me.

Book me as a guest
ways to work together

Packages

Starting prices. The full rate card comes with my reply.

UGC video

ForHotels, experiences, brands

IncludesA video your brand posts on its own channels

Pricefrom €250 per video · ad use extra

Piccoli Produttori

ForFarms, artisans, pasta classes, small fishing, startups

IncludesOne reel on @giusybella_in_sicily, stories, raw clips for you

Pricefrom €150

La Tavola

ForRestaurants

IncludesA reel in my La Tavola style, plus stories

Pricefrom €200 + the meal

Stay + Story

ForHotels, experiences

IncludesA reel and stories on @giusybella_in_sicily

Pricefrom €450 + the stay

Brand feature

ForSicilian, Italian and Italian-American brands

IncludesA reel and stories for your product

Pricefrom €600

Campaign

ForLarger hotels and brands

IncludesSeveral weeks, multiple reels, a results report

Pricefrom €1,500

Creator campaigns

ForComuni, GAL, tourism boards, brands

IncludesI recruit, brief and manage local creators on the ground, then report the results. Like the €1 Weekend: 15 creators, 125 posts, ~200K views.

PriceProgetti su misura · preventivo entro 48 ore

Territory projects

ForComuni, GAL, tourism boards

IncludesCampaigns like the €1 Weekend, events, strategy

PriceProgetti su misura · preventivo entro 48 ore

Podcast guest

ForShows

IncludesMe, as your guest

PriceNo fee

Hosted stays considered for UGC. Features on my channels are paid.

One promise

Paid work lives on Giusybella's channels, always labeled. Isola Marea's recommendations, including my hotel and location breakdowns, can't be bought. That's why travelers trust them, and why a feature from me is worth something.

let's talk

Start a partnership

Tell me a little. I reply within 48 hours.

I use your details only to reply to you. Nothing is shared or added to any list.